From its early days as a purely photo-sharing platform, Instagram VIdeos has now evolved into a strong video-sharing platform that makes video editing an essential skill even for non-technical content creators. Regardless of whether you are making Instagram Stories, Reels, or long-form videos, mastering the art of video editing would substantially spike engagement and reach. This very comprehensive guide covers all that you would need to know to become a pro in editing Instagram videos.
Why Editing Instagram Videos Is Essential
Unedited videos hardly ever become popular. Just like written content requires editing, so do videos that require trimming, transitions, and enhancements to be able to fascinate the audience. Editing can:
- Improve visual appeal
- Remove unnecessary pauses
- Enhance engagement with effects, music, and transitions
- Strengthen your brand identity
- Increase audience retention and interaction
Now, let’s delve into editing different types of Instagram videos.
Types of Instagram Videos
1. Instagram Stories
Instagram Stories are available for short periods, last 24 hours and are perfect for short, engaging content. You can decorate them with text, stickers, and effects.
2. Instagram Reels
Reels are the short video format and it is still for the viral content. It is possible to do in-app editing, trending audio, and creative effects.
3. Instagram Feed Videos
These can be up to 10 minutes long (or 60 minutes for larger accounts). They allow you to do a detailed storytelling with the help of captions and custom thumbnails.
4. Instagram Live Videos
Going live with a video creates the opportunity for viewers to become part of the event. Even though live videos cannot be updated during live streaming, you can still use augmented reality (AR) effects, add text overlay, and pin comments.
How to Edit Instagram Stories Like a Pro
Steps to Edit Instagram Stories:
- Upload or Record: Instruct the user to open Instagram and either record a new video or upload one from the gallery.
- Trim and Split: For videos over 60 seconds, Instagram will auto-cut them into segments.
- Add Music: Choose the
icon to pick a song from Instagram’s library and select the section of the clip to add it. - Apply Filters and Effects: Adjust the visuals to the fullest with the help of Instagram’s filters.
- Use Stickers and Text:
- Tap “Aa” to add text.
- Use @mention to tag users.
- Add polls, questions, and GIFs to boost engagement.
- Draw on Video: Use your pen tool to let your ideas flow.
- Preview and Post: Tap on the arrow to share your Story.
How to Edit Instagram Reels for Maximum Engagement
Steps to Edit Reels:
- Open Reels Tab: Tap the
icon and select “Reel.” - Record or Upload: You can do so by either capturing a video or selecting one from your gallery.
- Trim and Merge Clips: Use the trim tool to adjust the length.
- Add Audio:
- Go with the ones running, or create your own tracks from your device.
- Sync music with video cuts.
- Apply Effects & Filters: Swipe left to look for effects.
- Use Text & Stickers: Enliven your video by including animated text overlays.
- Set Video Speed: Try different speeds for slow-motion or fast-forward effects.
- Preview and Post: Complete your editing and sharing activities.
How to Edit Instagram Feed Videos
Steps to Edit Feed Videos:
- Upload Video: Click the icon and select “Post.”
- Trim Video: Use the trim tool to cut unnecessary parts.
- Adjust Aspect Ratio: Choose from 1:1, 4:5, or 16:9.
- Enhance with Filters: Improve the video’s look with built-in filters.
- Add Captions & Hashtags:
- Write engaging captions with relevant keywords.
- Use trending hashtags for better discoverability.
- Select a Cover Image:
- Choose a frame from the video.
- Upload a custom thumbnail for a professional look.
- Share to Multiple Platforms: Link your Facebook account to cross-post.
How to enhance Instagram Live Videos
In this section, you will learn a lot of ways on how to edit and make Instagram live videos better.
- Using AR Filters: Click the
icon to apply real-time effects. - Pinning Comments: Highlight key messages during the session.
- Sharing Images & Videos: Enhance engagement by displaying visuals mid-stream.
- Saving the Live Video: Download and edit before reposting as IGTV content.
Recommended Third-Party Video Editing Apps
Although Instagram has some excellent tools of its own, which are the built-in ones, some third-party apps are preferable as they provide the advanced features
| App Name | Key Features |
|---|---|
| InShot | Trim, add effects, music, text overlays |
| CapCut | AI-powered transitions, trending effects |
| KineMaster | Multi-layer editing, chroma key support |
| Adobe Premiere Rush | Professional-grade editing for mobile |
| VN Video Editor | High-quality transitions, audio editing |
Best Practices for Instagram Video Editing
1. Keep It Short and Engaging
- Stories: 15 seconds or less per slide
- Reels: 7 to 15 seconds for more excitement
- Feed videos: The first 3 seconds need to be the loud each should grab attention
2. Use Captions and Subtitles
Since most viewers are deaf, turning on the text will make the videos accessible.
3. Optimize for Mobile Viewing
- Use vertical (9:16) when doing Stories and Reels.
- Use square (1:1) or portrait (4:5) for Feed posts as it helps you maintain that aesthetic look.
4. Leverage Trending Music and Hashtags
By incorporating trendy sounds and hashtags, you can get more views.
5. Maintain Consistent Branding
Choose color schemes, fonts, and designs in line with your brand identity to use for your brand attributes.
Conclusion
One of the best ways to improve your content strategy is to become a pro at Instagram video editing. Irrespective of whether you are doing Stories, Reels, or Feed videos, you can achieve this result by means of Instagram’s internal utilities or through the use of third-party applications. Techniques that work excellently are, for instance, keeping the content brief, using captions, and incorporating the trending topics that make your videos more watchable and amazing.
Start editing professionally now and you will have Instagram content that is one of a kind!